How It Works
My Video Editing Process
A transparent, structured workflow so you always know what happens next — from brief to final delivery.
Brief & Audience
Share your product, audience, approved claims and the action you want viewers to take.
Scope & Concepts
Agree the angles, hook variations, deliverables, timeline and pricing.
First Cut
Build the edit around a clear hook, product story, supporting footage and CTA.
Feedback
Review the first cut and refine the edit through the agreed revision rounds.
Deliver & Iterate
Export for your placements. Use feedback and available campaign data to plan the next variation.